Marketing Plan
Revolutionary Marketing
When you’re ready to take the next step toward selling your home, we’re here to help. Our comprehensive real estate marketing plan will get your home seen by thousands of potential buyers and sold for top dollars. Our innovative property marketing techniques are redefining the industry standards. Our comprehensive marketing plan is sure to get your home sold for top dollars in the shortest amount of time. While standard real estate marketing plans include entry into the MLS (which does get syndicated to other 3rd party sites), a For Sale sign, a lock box, our marketing plan for your home does not stop there. We are passionate about our marketing and utilize creative and effective ways to market the property to the most relevant audience possible. We are strong proponents of utilizing the internet and social media. Utilizing a top Realtor will ensure your property is marketed to maximize the exposure. We utilize unique and effective social media marketing on a daily basis.
Our Marketing Focus
The main focus of our marketing effort would be to give your listing maximum exposure to sell fester for maximum dollars. Listing exposure is the key. We make your listing shine. Take a sneak peek at a portion of our real estate marketing plan for all of our Los Angeles, Orange, Riverside and San Bernardino Listing. Some of the marketing effort will include:
High Quality Professional Photos
World-class still images are foundational to capturing and marketing all our listings. We’ll use professional photographer to take high-quality photos of your home. I hire a professional photographer to take high quality photo. This is the number one strategy of my real estate marketing plan. Photography is taken by a professional Photographer, and all shots of the interior and exterior home are staged. There are detailed descriptions of each photo to explain the layout of the property. Additionally, community photography and video are taken to showcase the community in the best possible light and to provide exposure on as many social media sites as possible. Today’s home buyers are armed with more information than ever. They tell their agents which homes they want to see – and they’ve already rejected listings with too few, or poor-quality photos. It is absolutely vital that your online listing has high-impact photos to make a lasting first impression and create a desire to see more. It’s extremely important to have high quality and high-resolution print and digital photographs to showcase your home.
Aerial Photography
We utilize drone or aerial photography to enhance the listing. Aerial photography is also utilized to showcase the home and lot as well as the proximity to other locations. Twilight photography is also utilized. It is beneficial to have the exterior lights on, and interior lights in the home to have lovely twilight shots that are generally shot at dusk.
Professional Video of Your Home
Video marketing is one of the most powerful tools I use to market your home. I will take professional video to give a better sense to the prospective buyer and to allow them to understand what a space truly looks like in person. This video walkthroughs offer more insight into how a home is realistically represented. We also take videos and create movies of communities to showcase the community and provide narration to talk about the community features. 39 percent of all buyers use online video sites in their home search, with 56 percent ranking this resource as “very useful” in the home shopping process. There are many home buyers who begin their search online and do prefer video as it gives the perspective of the area. I will take professional video for marketing your home. Video marketing plan will give a better sense to the prospective buyer to allow them to understand what a space truly looks like in person. This video walkthroughs offer more insight into how a home is realistically represented.
Virtual Tours, 3-D Walkthrough
Proprietary virtual technologies engage our network on a uniquely immersive and spatial level.
Drone Photography
I use professional drones to capture some of the most spectacular listing photos. As part of my marketing plan, I use drone aerial photography to make my listings stand out. I create amazing and powerful images for listings with these 4 drones for real estate photography. Videos, virtual staging, and drone photography are more important since the start of the COVID-19 pandemic. Most home sellers prefer to work with me since I use drone photography.
Property Website
We build a professional custom property website to market your Southern California Home. Bespoke, content-rich property websites engage our viewers around the world, instantly. A website will be set up for your home with the address as 123wowhomes.com. The site will feature a property description, Virtual Tour, Slideshow, Map, and Walking Score. This property website will serve to create extra visibility with all the major search engines. The main focus of our custom websites is to generate the most amount of online exposure. Sign riders are also provided with custom URL unique for property and area. The custom website includes professional photography, property video, community video, and community information.
Wow Home Website
Wow-homes.com ranks in the top percent of all real estate websites not only in Southern California but nationally as well. Additionally, this website has made the list of the Top Real Estate Blogs to Follow in 2022. Both years wow-home.com was number 20 on those sites. Also, this website ranks well in the US and International which is based on search engine optimization and traffic to the site. Our marketing plan also includes several other websites which do get substantial traffic and are community oriented. The following are just a few that help to support the overall online presence. Most Realtors might have a single website. I have multiple real estate sites to market your home!
Staging
Premium furniture consultation serves to perfect the interior presentation of our listings. Nearly two-thirds of sellers’ agents said that staging a home decreases the amount of time the home spends on the market. Sixteen percent of sellers’ agents believe that staging either greatly or slightly increases a home’s time on the market.
Computer Generated Imagery (CGI)
Bleeding-edge rendering technology brings architecture and imagination into the real world. We use CGI in real estate marketing. This technology does miracles to property pictures as it allows filling empty homes with furniture, improving finishing’s, and even completely renovating houses virtually.
Print Placement
Expertly curated print advertising positions your home in front of exclusive, discerning buyers. Our professional and award-winning graphic designers will put together custom high-quality flyers to be displayed when buyers are visiting your home. Other nationally recognized real estate sites that are posted on continually is RealtyTimes and RealtyBizNews where I am featured writer.
Targeted Mailer
An emphasis on localized marketing by mail increases visibility, in a tangible format.
Premium Brochure
Featuring stunning design and gorgeous imagery, our brochures create a powerful impression.
Social Media Marketing
A bespoke content strategy has seen our reach expand rapidly across social networks. We will feature your home on Facebook, Twitter, Instagram, YouTube, LinkedIn and Google+. Each of these social media sites have their own unique followers and users. Through our approach we will get your home in front of more people who know people who are looking to buy a home. This approach to marketing has showing very positive results with the tech savvy Gen X and Y groups.
Facebook:
I have a professional Facebook Business page on my Real Estate Business. I’ll use this terrific resource with the largest subset of users that I can target online. Over 4500 likes on our Facebook Real Estate page, and growing. Facebook is a social media site where it is about the interaction between the users.
Twitter:
I have a Twitter business profile for my real estate business. I also use Twitter hashtags to find relevant content and areas that I try to saturate and target. I will use appropriate hashtag to market your home in the Twitter for search engine visibility and reach qualified buyers. With over 5200 followers, our Twitter account has been voted Top 99 Realtors to Follow on Twitter in 2019 in the United States. Consistently weekly in top 10 on Mondinion in the US and top 15 internationally Realtors to follow on Twitter.
Instagram:
I’ve an Instagram Business Page with over 2800 followers on Instagram, and member of Instagram groups to maximize post exposure.
LinkedIn:
Over 1500 followers and connections on LinkedIn which offers an opportunity to share information with other professionals.
Pinterest:
Over 2500 follows on Pinterest, we utilize Community boards built for individual communities, areas, and listings to maximize online exposure.
YouTube:
I’ve a YouTube Business Page with over 2800 followers on YouTube, and member of YouTube groups to maximize post exposure.
Run an Open Houses – Powerful Marketing Plan
I’ll hold open houses where I can interact closely with local leads and provide intimate walk-throughs. There are two types of open houses we will hold for your home. The first is a broker open house where we will invite all the agents that work in your neighborhood over for a cup of coffee and a snack while we showcase all the amazing features of your home. The second type of open house we will do is a public open house. The open house will be advertised on all the major sites along with some print ads as well. We’ll send open house flyer to the local real estate agents using the most powerful email flyer marketing tools like Home eFlyer.
High Quality Real Estate Flyer Mailer
I’ll create high-quality real estate flyer (Full Color Hard Copy Flyer) for your home with high-gloss paper and sophisticated design to generate premier real estate flyer for your area. I’ll mail it to the local community. These mailers can help get listings and your brand in the hands of everyone in your community.
Real Estate Newsletter
All new listings, market reports, area information, and community events are syndicated monthly online to our many subscribers.
Email Flyers to Real Estate Agents
I use Home eFlyer to market all my listing to thousands of local real estate agents in your county/community. Using Home eFlyer, I can create a beautiful real estate eFlyer for your listing. I email stunning flyers to thousands of active real estate agents in the market area. It gives my listing maximum exposure to sell faster. The stunning flyer will include professional photo, top-notch video, slideshow with music, QR Code, and will be shared in the social media. It’s most modern marketing tool to sell home faster for top dollars. I’ll create responsive email flyer template that will look great on all devices.
Online Marketing Plan
When you market your home with our Top Real Estate Agent, be assured that you will receive dominant internet exposure. Your property will not only be syndicated to numerous real estate sites (as mentioned below) but we also use social media such as Facebook, Twitter, Instagram, YouTube, Pinterest, and Active Rain (a real estate platform). A social media strategy provides maximum exposure for your home. Having a strategy in place and utilizing tools to continue to post will demonstrate continued exposure for your home!
Your Property Will Be Found in Results From Google Searches
One of the most important considerations is making sure that your home will get found. We ensure that your property will be found in results from Google searches. Everybody uses Google as a search tool; however, we also optimize for other search engines as well including Yahoo and Bing. Real Estate searches are of course something that many home buyers do when looking for a property (for example searching for homes in specific communities in specific cities. When you work with us, you will see results from community pages, and a number of social media sites for your area to ensure your property gets found. All internet marketing that is done is systematic and methodical and the goal is to provide maximum online exposure in a timely manner to get your home sold!
Cutting Edge Technology
We live in an age where technology changes on a yearly and sometimes monthly basis. One of the newest emerging technologies is 3D virtual tours. Think of what this can do for your home? I’ll use this 3D Virtual Tour to market your home to a wider audience.
Mobile Friendly Too for Your Home
Our website is mobile responsive. What that means is when home buyers are searching for a home on their smartphone or their tablet, our site is mobile responsive. Prospective home buyers will be able to view your home from their mobile device by visiting one of our many websites.
Internet Advertising
Since the lion’s share of home buyers starts their search on the internet, top placement on search engines is essential. You’ll gain access to placement on Google, MSNBC, and other websites. This will maximize your exposure and bring a large number of potential buyers to view information about your home.
Use Email Marketing Campaigns
It’s important to “work the network.” We can work together to identify the right people to target your home-and get in touch with them by email to drive excitement and interest.
Personal Touch
Of course, technology alone won’t sell your home. Face-to-face interaction provides the advantage to sell your home-and you won’t have to worry about a thing. The details will be handled with care and constant communication, to ensure the marketing and sale of your home go smoothly.
Home Listing Syndication
Digital syndication to all major portals is a foundational step in our property marketing workflow. Your home will be advertised on major real estate websites all across the web, making sure buyers see your home and everything it offers.
Create Blog for Your Property
In my real estate website, I write blog regularly and deliver enormous amount a value to my clients. With my 12 years of real estate and mortgage experience, I will write a blog about your listing and publish it in my real estate website. I will market you home nationally and globally to get maximum exposure.
SEO to Optimize Your Home Listing Page
I’ll optimize your homes listing page with local keywords, property address formatting, photo and necessary link. This will help your home get found in the local search results. SEO targets quality traffic.
Featured in My Website Home Page
My website home page is one of the most visited pages on my website. I’ll take advantage of this traffic by offering your home here.
Slideshow with Music
I will create slideshow with music using the pictures that I used to market your listing. It will amaze prospective buyers.
Conducts Keyword Research
I will make a comprehensive plan for taking advantage of keyword searches used by future site visitors. Main focus would be to attract qualified prospects looking to buy home in the city/area your home is located.
Personalized Email to Local Real Estate Agents
I’ve an up-to-date database of local real estate brokers and agents in my area. I have their name, email address and brokerage information. I will send them personalized email with beautiful flyers and virtual tour to market your home listing.
Advertise Your Home in Local Media
If it’s a luxury home, I will advertise your home in local media like newspapers, magazines, radio, television, etc. to get your messaging in front of local leads.
For Sale Signage
We’ll use a For Sale sign to market your home. We only use the best signs and posts to market your home. Our posts all have a built-in solar light attached so 24 hours a day your sign is visible. Our comprehensive marketing plan will surely sell your home fast for top dollars.
Marketing Team
An in-house team of professionals dedicated to capturing your home and sharing it with the world.
Best Time of the Year to Sell Your Home
When you’re looking for a partner to help you negotiate the complexities of selling a home, you’ve come to the right place. The experience, dedication and strong communication you’ll receive with Debbie Gates will help ensure the successful and profitable sale of your home:
Marketing Plan – Wrap up
A comprehensive real estate marketing plan is extremely important to give your listing maximum exposure and sell faster for top dollars. There are many ways to market your home. I’ll identify identify which marketing strategies make the most sense for your specific home. One size do not fit all. I’ll use all the marketing tools, technology and assets we already have in place. We’ve a large Facebook and Twitter following already. I’ll maximize that audience. We’ll use our Wow-Homes.com real estate website to give your listing the highest exposure.
What’s The Value of Your Home?
Want to know the market value of your home? Call/Text Faruk (562) 213-8892 to find out the value of your Los Angeles home today! Fill out the Contact Form below and we will e-mail you the estimated value of your home or for a more accurate value, you can schedule an in-home appointment. If you’re planning to sell your home, Contact Us today for a Free no obligation consultation.